Skip to content

About Auteq

Built by someone who has been on the forecourt.

Auteq is not software written for the motor trade from the outside. It comes from decades of doing the job — and from already building the prep software that proved the idea works.

Auteq was founded by someone who has spent decades in franchised motor retail — in aftersales and on the sales floor — and who knows the gap between what the manufacturer measures and what actually happens on the pitch.

Before Auteq, that experience went into building and running prep-tracking software inside a busy dealer group: the arrival walkaround, the costs, the authorisation trail. It worked, it was used every day, and it proved that the prep paperwork and the sales whiteboard could be replaced with something the trade actually wanted to use.

Auteq is that thinking, finished and joined up into a focused family of products — each one built to do a real job on the forecourt properly. It is the tooling we wished we had on the pitch, built by people who have done the job, for the people still doing it.

What we believe

Plain talk, focused products, done properly.

A self-directed, low-pressure experience is what today’s buyer expects — and what your customer-satisfaction scores ultimately reward.
We build a small family of focused products and build each one well. No upsell ladder, no modules to unlock — each product clear, on its own price.
Our products sit alongside your DMS and touch nothing in it. We replace the paperwork and the whiteboard, not the systems you rely on.

Get in touch

See which Auteq product fits your forecourt.

Tell us about your site or group and what you are trying to fix, and a member of the team will point you to the right product — and reply within one working day.